AI-Powered Creative Direction
The thinking behind the making.
Whoolias is the AI-powered creative director for mid-market brands — building brand memory, developing campaigns, writing scripts, and connecting you with world-class commercial talent. All for a fraction of what it costs to hire.
Starting at $1,500 / month · 30-day free trial
The Problem
Mid-market brands are stuck in the middle. Too sophisticated for generic tools. Too lean to afford a full creative team or agency retainer. The result: inconsistent brand identity, unmemorable content, and wasted budget.
No internal creative director to drive brand narrative and keep everything coherent.
Agency retainers cost $10K–$50K a month for ongoing creative direction. Most brands can't justify it.
Content production is chaotic without a strategic vision — lots of output, little impact.
The gap between brand ambition and content reality grows every single quarter.
of mid-market brands have no dedicated creative director
average agency cost for a single campaign concept
of marketing budgets wasted on misaligned content
more content required in 2025 vs. 2020 to stay competitive
What Whoolias Does
Whoolias doesn't wait to be asked. It shows up, knows your brand, and tells you what to make, how to make it, and who should make it.
Whoolias learns who you are and never forgets. Your voice, your values, your audience, your history — all held in a living brand memory that informs every creative decision. The longer you use it, the smarter it gets.
Every month, Whoolias delivers a real creative brief — what your brand should be talking about, what cultural moments are relevant, what emotional territory to own, and what formats serve the story. Not templates. Actual thinking.
When you have something to launch or say, Whoolias builds the full campaign concept — narrative, creative territories, look and feel direction, scripts for vertical content and brand film. The kind of thinking agencies charge $50K to develop.
When you're ready to produce something premium, Whoolias connects you to the right director from a curated roster of world-class commercial talent. Not a generic search — an informed recommendation based on your brand's specific creative needs.
How It Works
Tell Whoolias who you are — your brand identity, audience, goals, tone, and what you've made before. Whoolias builds a living memory of your brand that every future decision draws from.
Every month, get a complete creative brief — campaign concepts, content strategy, scripts, and format recommendations — tailored specifically to your brand. No prompts required. Whoolias thinks ahead so you don't have to.
From AI-generated content to premium commercial production with world-class directors, Whoolias routes you to the right level of execution for every brief. No guesswork. No wasted spend.
Director Access
Whoolias gives mid-market brands access to a curated roster of world-class commercial directors — talent that was previously out of reach without a top agency relationship. When your brief is ready, Whoolias makes the right introduction.
Whoolias doesn't replace great directors. It prepares the field — so when world-class talent gets involved, every hour counts.
Pricing
A full-time Creative Director costs $200K+ a year. A fractional one runs $5K–$15K a month. Whoolias gives you more — for less.
Tier 01
Per Month
Tier 02
Per Month
Tier 03
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Early Access
Join the Whoolias beta and get 30 days free when we launch. We're onboarding a limited number of mid-market brands to shape the product from the ground up.
No credit card required · 30-day free trial · Cancel anytime